To leverage the B2B capabilities of its SAP Commerce platform, MSA turned to LiveArea. Today we’re powering the brand’s digital transformation as it serves and protects oil and gas, mining, military, fire service, and construction professionals.
Retail apocalypse? Maybe it’s not as apocalyptic as we thought. Digitally native brands are now investing in brick-and-mortar to scale up. So how do retailers use stores to connect with consumers, and what does the future look like?
Digital trends are transforming almost every facet of fashion – from design and sales, to the launch of disruptive new digital brands and business models that can save the planet. What are these trends and business models, and what do they have in common?
Fast fashion. Pure-play power. The specter of sustainability. This sector is in hyper-drive today as technology – among other influencers – morphs how people shop, style and share. So, what are the leading...