LiveArea client Saks Fifth Avenue continues to win awards for its digital webstore launched late last year. Recently, the brand received recognition for user experience in the Webby Awards, the leading international award honoring excellence on the Internet.
Juneteenth, a portmanteau of June and nineteenth, is also known as Freedom Day, Jubilee Day, Liberation Day, and Emancipation Day.
June is Pride Month, and we at LiveArea are proud to mark these 30 days. This celebration not only observes and supports the right to equality everyone deserves, but it honors LGBTQIA+ contributions to business, the arts, engineering and science, and every facet of society.
While we are a digitally focused agency, our creatives find continual inspiration on the printed page, and particularly interesting or useful books often circulate among the team.
In her role, Misty describes her job as ensuring “that whatever we put out into the world as a digital experience for our clients is as inclusive as possible. It’s about inspiring, advocating, educating, and finding all the ways we can welcome more people and help them feel more seen and valued.”
Consistency, trust, frictionless experiences across online and offline touchpoints and channels are key to driving behavioral and emotional loyalty – and emotional loyalty can pay a huge dividend.
A little over two years ago, Salesforce released the latest version of their reference application, commonly referred to as SFRA, or the Storefront Reference Architecture.
The ability-diverse consumer encompasses individuals across ages, gender, ethnicity, income, psychographic, and geographic areas. Behaviorally, a large portion is mobility-challenged, generally demonstrating high-brand loyalty, and are willing to spend for quality-of-life improvement products, but their funds for luxuries may be limited.
Cloffice. Yes, there’s a name for it. A closet turned office. When the pandemic hits and you and your spouse work from home and kids fill the house - you get creative.
In a world where we only see our friends, families, and colleagues through a screen, it is important to understand and speak about how we feel when the cameras are off.