skip to Main Content
Fender Site Screens

The artists behind the music.

A key aspect of the Fender redesign was to bring the musicians behind the guitars to life and create a sense of community and authenticity with genuine rock-n-roll culture at its heart. Gear, artists, and content are strategically intertwined at every level. Editorial-style sections are designed to serve as destinations for exclusive interviews, articles, performances, tips, and lessons—a true music hub that also happens to sell guitars, amps, and more.

MORE WORK

SnapAV case study thumbnail

Amping up online B2B sales through digital channels and empowering dealers.

Maggiano's Little Italy image
Maggiano's Little Italy

LiveArea digital marketing services are helping Maggiano's increase customer loyalty and grow online ordering, catering, and banquet business.

See's Candies case study thumbnail

Bringing timeless chocolaty goodness to modern shoppers and sweetening the experience with tradition, the See's site is a 2017 Webby Award winner.

gradient bar

TRUSTED BY THE BEST

Ralph Lauren Logo
Finish Line Logo
Hudson's Bay Logo
Kiehl's Client Logo
Hallmark Client Logo
Roots Client Logo

We bring insight and creativity to every engagement – not just artful design, but trend-setting strategy and technology, and unmatched experience.